Jennifer Hurford is a brand and business strategist dedicated to helping businesses scale through impactful storytelling and strategic go-to-market execution. Most recently, she was a Partner in Ogilvy Consulting’s AI Practice, helping Fortune 500 companies craft innovative solutions at the forefront of technology and business transformation. Prior to Ogilvy, Ms. Hurford was one of five selected for the WPP MBA Fellowship, and completed three one-year rotations across data, technology, and media agencies working with companies, governments, and nonprofit organizations to transform their digital strategy.
Ms. Hurford is a specialist in leveraging human-centered design principles to enable businesses to create delightful customer experiences and exceed financial targets. She previously worked at IDEO, where she developed and pitched blockchain ventures to NASDAQ, MIT Media Lab, Citi Ventures, and Fidelity. Prior to IDEO, she was a Vice President at Citigroup’s Institutional Clients Group with stints in London, New York, Frankfurt, and Cairo.
She graduated from Harvard Business School and the Kennedy School of Government, where she was a David Rubenstein Fellow. She holds a BA in economics from Haverford College. In her spare time, she enjoys playing amateur squash tournaments and cycling. She biked over the Alps through Germany, Austria, and Italy in search of the perfect Hefeweizen and Chianti.
Ms. Hurford is an active member of the community, serving as Director of The Hurford Foundation, a Term Member at the Council on Foreign Relations (2018-2024), Harvard Business School Club of NY Alumni Angels mentoring startups, and acting as judge for the HBS New Venture Competition.